#1 Zero-Party Data Platform Global Brands

Wyng: A Zero-Party Data Platform Without Limits

Wyng's breadth of experiences and advanced data management capabilities empower businesses to engage and understand their audiences like never before.

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Why Wyng?

Dozens of templates for data collection experiences

Wyng offers more than just quizzes. Use gamification, mobile-first swipe technology, generative AI prompts, and advanced form capabilities to create more engaging, better converting data collection experiencs.

Enrich customer profiles over time

Wyng experiences are optimized for user-friendly data collection. Afterall, you don’t like lengthy surveys, and neither do your customers! Use Wyng experiences to progressively enrich customer profiles over time. Target different experiences based on known data, and alter the questions, form fields, or content within a single experience to fine-tune data collection from new and returning site visitors.

Create a fully customizable data model

Want to know what inspires your customers to purchase? Or what values influence the type of content they read? With Wyng, you have full control over the data attributes you collect in your experiences. Create segments with those attributes and use out-of-the box dashboards to analyze the data so you can truly understand your customers’ preferences.

Activate data within Wyng to personalize content, offers, and recommendations

Other zero-party data platforms can help you collect data, but Wyng is the only one that allows you to action that data immediately to create more relevant experiences across your website and mobile app.

Flow data wherever it needs to go for cross-channel personalization

No more tech or data silos. Wyng’s API-first platform makes it easy to push the zero-party data you collect from Wyng experiences to any of your existing technologies, so you can segment, target, and activate data across channels for better personalization.

ENTERPRISE SECURITY AND COMPLIANCE

Check Out These Wyng Experiences Optimized for Data Collection

Fully-branded experieces that are user friendly, value driven, and well timed.

Just For Men Preference Center

Let your customers update and share their personal information with your brand at any time, by giving them easy access and control of their data through a customer preference center.

Aveda Product Advisor Quiz

Create a product advisor quiz to help your customers discover, save, and purchase products while learning about their preferences so you can personalize future offers, product recommendations, and content.

LĒVO Oil Contextual Preferences

Collect information about your customer’s preferences in a user-friendly, frictionless way that doesn’t interrupt their browsing experience. Use tiny code snippets embedded into landing pages and email so customers can indicate their likes, needs, and interests with a click of a button.

Railbookers Next Best Question

Use a single question pop-up on your website to start learning about your anonymous visitors. The next time a visitor returns to your site, surface another question based on their previous answer to progressively build profiles over time.

“The absolute best thing about Wyng is their customer support. Any issue or snag my team has run into, the Wyng Support Team has gotten back to us in record time.”