Meet the company behind the world’s first complete zero-party data solution.

Who We Are

Wyng’s mission is to help brands create more relevant, rewarding, and trustworthy digital experiences. Founded by two entrepreneurs who were tired of marketing strategies built on the misuse of consumer data, our goal is to make it easy for brands to put privacy first while creating better customer experiences. Don't guess what your customers want. Just ask.




Global Brands


Experiences Live

Growing Brands with Better Marketing

Wyng helps marketers across all industries create experiences that earn zero-party data and drive business growth. We’re empowering companies with the first comprehensive zero-party data platform to build experiences, manage customer preference profiles, and personalize experiences.


Incremental revenue in first 30 days

Travel & Hospitality


Transaction rate on DTC e-commerce site



Click-through rate on email campaign

Beauty & Cosmetics

Wyng Makes Zero-Party Data Easy

Wendell Lansford

Co-Founder & CEO

Wendell has over 20 years of internet and software industry experience. He was previously founding COO at Systinet through its acquisition by Mercury Interactive (now HP) in 2006, and Co-Founder & CEO of Sitebridge through its acquisition by eGain and subsequent IPO in 1999. Prior to Sitebridge, Wendell was Director of Technology at Conde Nast Digital where he built and launched and other early digital media properties. Wendell started his career as a software engineer at Bell Communications Research. He is an active investor and advisor in the tech startup community in New York, and a Limited Partner in 500 Global and Converge Venture Partners. Wendell holds an M.S. from Carnegie Mellon.

Prakash Mishra

Co-Founder & CTO

Prakash leads Wyng’s product management, software development, professional services, and technical support teams. He was previously VP of Products & Engineering at eGain, by acquisition of his company Sitebridge. In addition to Sitebridge, Prakash founded and sold SaaS company, HubDialer, and was an operating partner in early-stage venture capital firm Connect Capital. Prakash started his career as a full-stack developer at Bell Communications Research and Goldman Sachs. Prakash holds an M.S. from Carnegie Mellon.

Wyng is located in the heart of
NYC, in the Flatiron district.

17 W 20th Street 4th Floor

New York NY 10011

Want to learn more about Wyng?