EXAMPLES
RESOURCES
COMPANY
Wednesday, May 14 at 11am ET / 4pm BST
via Zoom
Promotions—like sweepstakes, coupon distribution programs, and referral initiatives—can dramatically boost brand engagement and customer loyalty. However, these same promotions are prime targets for sophisticated AI-driven bots and scammers who exploit vulnerabilities, diminish ROI, and contaminate your marketing data.
Join our expert panel to explore advanced fraud detection and risk management strategies that will help you:
Learn practical strategies and cutting-edge solutions to protect your brand’s reputation, improve data accuracy, and maximize promotional returns.
Prakash leads Wyng’s product management, software development, professional services, and technical support teams. As Co-Founder and CTO, he ensures that the Wyng platform empowers marketers to engage their audiences more effectively, improve marketing outcomes, and drive operational efficiency. Under his leadership, Wyng delivers innovative solutions trusted by global retailers and brands including Unilever, Mondelez, The Estée Lauder Companies, and Tractor Supply Company.
Katie has over 15 years of experience in email marketing and has spent the past 12 years at AtData helping brands unlock the value of their first-party data. She works closely with clients to protect and optimize loyalty programs by preventing fraud and ensuring data is clean, active, and enriched. With a background as an email marketer, Katie brings both strategic insight and hands-on expertise to every relationship.
Amy leads the implementation and integration of promotional and loyalty solutions at Voucherify, helping global brands like John Deere, OXXO, and KFC optimize their incentive and loyalty programs. As a Technical Account Manager, she ensures brands can leverage MACH and composable technologies to drive engagement and customer retention.
We’re talking promos, so of course we’ve got one of our own!
One lucky registrant will snag a $200 prize, announced live during our session on May 14. So what are you waiting for? Register now and join the fun! You might just walk away with more than insights.
