Data Capture & Engagement (DCE) Platforms offer a more compelling way to run marketing promotions – by enabling retailers and brands to run engaging promotions with speed and efficiency, while ensuring data security and privacy compliance.

To successfully collect ZDP, first define your brand’s ZPD data model and then start collecting the ZPD you need — by tapping existing sources, adding new sources, and making it easy for customers to keep their ZPD up-to-date.

8 plays for CPG marketers to implement today to engage audiences, capture opt-ins, collect preference data, and drive sales.

Get inspired by real campaign examples, ideas, and best practices to make your spring and summer marketing shine!

Get inspired by real campaign examples, ideas and best practices to make your marketing stand out for the all the right reasons this holiday season.

The Digital Campaign Index, which can be implemented by any brand or agency, equips marketers with the data and insights they need to achieve success.

Learn to generate buzz, drive traffic, and sell ads in the Media & Entertainment industries.

Capture consumer data and acquire the rights to repurpose UGC shared with your brand via our Rights Management solution.

Get tips on how to provide a fun, customized, and eccentric digital marketing experience.

Learn to harness enthusiasm through your digital campaigns.

Define modern marketing challenges and do more with less.

To showcase the full range of shopper marketing approaches, we’ve catalogued our favorite campaigns and digital strategy tips in this Shopper Marketing Resource Guide.

Learn how online campaigns can drive in-store traffic (and vice versa).

If a brand collects a piece of UGC, it doesn’t imply ownership. This is where rights management comes in.

Throughout this eBook, we’ll deep dive into the specifics of retail campaigns that have accomplished set goals, in addition to explaining exactly how they did it.

Throughout this eBook, we’ll dive into the specifics of campaigns in the CPG vertical that have accomplished set goals and explain how they did it.

Throughout this eBook, we’ll deep dive into the specifics of digital campaigns that have accomplished set goals, in addition to explaining exactly how they did it.

Throughout this eBook, we’ll dive into the specifics of media and entertainment campaigns that have accomplished set goals, in addition to explaining exactly how they did it.