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Learn how to create better personalization by earning customer preferences at critical moments. We're combining expertise from researching, building, and implementing the latest ideas in customer-focused, privacy-first marketing.

Join this discussion about the future of customer experience with guests Jessica Liu, Personalization expert at Forrester, and Randy Delgado, SVP of Strategy and Innovation at AAA Northeast. We will talk about how moments build better customer relationships now and in the future.

Highlights

  • Why marketers need to think in Moments

  • The anatomy of a Moment

  • How context and zero-party data are the heart of a Moments

  • What great moments look like at AAA Northeast

Randy Delgado SVP of Strategy and Innovation at AAA Northeast
Jessica Liu of Forrester
Jacob Borgeson of Wyng

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