Voucherify, an API-first promotion and loyalty engine, has joined forces with Wyng, an agile activation platform for consumer marketing, to transform how brands drive customer engagement. This strategic partnership introduces gamification and zero-party data into promotions and loyalty programs, making these experiences more captivating and relevant.
By combining Voucherify’s robust promotional capabilities with the Wyng platform’s breadth of interactive experiences, like instant wins, quizzes, and gamified promotions, brands can significantly enhance their engagement strategies.
“In today’s competitive landscape, deepening customer engagement is essential. Our partnership with Wyng allows us to offer brands a powerful way to create fun and memorable experiences that resonate with increasingly demanding customers.” – Michał Sędzielewski, Voucherify CMO
By combining the strengths of Voucherify and Wyng, it is possible to:
- Create engaging promotional experiences, such as games like spinning wheels, scratch cards, mystery boxes, lotteries, or sweepstakes enhanced with contextual incentives.
- Offer rewards such as Voucherify-powered coupon codes, gift cards, or loyalty points as prizes.
- Control access to Wyng-powered experiences with Voucherify-based codes and validation rules.
- Enhance Voucherify promotions with zero-party data collected via Wyng’s quizzes and surveys.
“Gamification has evolved from a trend to an essential strategy to nurture customer loyalty. By collaborating with Voucherify, we’re providing brands with the tools they need to succeed in today’s fast-paced, digital-first world.” — Wendell Lansford, CEO & Co-Founder of Wyng.
Contact us for more information:
Voucherify
1 Porcelanowa 23, 40-246 Katowice, Poland
Wyng
17 W 20th St 4th Floor, New York, NY 10011