Move faster, deliver more value to clients and grow your agency business with Wyng.
Our platform is designed to support your digital business
– no matter what level of available resources.
Improve team workflow and spend more time on the creative work you love.
Bring your creative vision to life with campaigns that match your client’s needs.
Build custom campaigns quickly and easily that match the overall campaign vision.
Use Wyng to reduce out-of-pocket spend and increase margins.
We’re here to support you with resources for your new business activities, information on new use cases, and insights drawn from all our experience working with agencies and brands across industries.
Learn to generate buzz, drive traffic, and sell ads in the Media & Entertainment industries.
See a comprehensive summary of pre-built use cases in Wyng.
“We’re challenging decades-old marketing and advertising practices that play fast and loose with consumer data, and we’re proving that privacy and personalization can not only co-exist, but actually increase ROI and customer loyalty. Our customers are leading the charge and seeing the benefits of a privacy-first approach.”
- John Yapaola, CEO of Wyng
After building a profitable zero-party data software business, Wyng rolls out essential infrastructure to accelerate the marketing industry’s shift to transparent and ethical data practices
NEW YORK - April 14, 2021 - Wyng, the leading provider of zero-party data (ZPD) software, today announced the launch of its privacy-first personalization platform built from the ground up on a ZPD API — both the first-of-their-kind in the marketing industry. With this launch, Wyng uniquely equips brands to build deep and profitable customer relationships based on trust, while ensuring compliance with evolving privacy regulations.
With data collection and privacy central issues on a global scale, tech giants and the marketing industry have come under increased scrutiny from regulators and creeped-out consumers alike. The recent cascade of legislation — like GDPR, CCPA, and CPRA — and tech platform restrictions have cut off traditional sources of data for marketers and disrupted widespread marketing practices. It’s against this backdrop that Wyng is announcing the expansion of its product portfolio to provide a complete solution for marketers to address evolving attitudes and public awareness around the data economy and the changing regulatory landscape.
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Emily has been at Wyng for 3 years and managed 200+ agency partnerships. She is passionate about how agencies can monetize their relationship with Wyng and the innovation and differentiation that revenue allows for. Emily runs WoW (Women of Wyng) and loves following advertising trends around female empowerment and body positivity. Her favorite brands include Ben and Jerry’s, VH1, Mattel and Otherwild.